I care a lot about using design for positive impacts.

I design AI systems for high-stakes decision-making in finance and banking. Based in Hanoi, Vietnam.

At Nexus FrontierTech, I’ve served as the Product Design Manager on 10+ AI projects across finance and banking, designing end-to-end enterprise systems used in high-stakes decision-making. My work has directly supported client acquisition and delivery for large institutions including MUFG, Broadridge, BetaNXT, UBS...

Previously, I held senior design roles at VNSC (Finhay) and Tata English, and worked as a Product Designer at Taisodo. Earlier in my career, I was an e-commerce business owner and English teacher — experiences that shaped my business-first and systems-oriented approach to product design.

With over 7 years of experience, I consider myself as a curiosity and improvements creator.

Currently, I’m a Senior AI Product Designer at Nexus FrontierTech, where I lead and own product design across the company’s AI finance and banking projects. I manage the end-to-end design direction for 10+ enterprise AI initiatives, acting as the main designer responsible for consistency, quality, and delivery across projects.

I work closely with product managers, engineers, and AI teams to translate complex business logic and AI capabilities into usable, explainable, and scalable systems. My design leadership has supported both product delivery and client acquisition for global institutions including MUFG, Broadridge, BetaNXT, UBS...

Prior to Nexus, I worked at VNSC (Finhay), Tata English, and Taisodo, joining each company during early growth stages. In these roles, I helped scale product design practices, processes, and cross-functional collaboration as teams and products matured.

Across my career, I’ve designed products used by thousands of users across finance, banking, education, e-commerce, and retail, with a strong focus on system thinking, clarity, and long-term product value.

Have a project in mind?

If you want to chat about a project — email me on hongphuong1294@gmail.com.